There are some key advantages to pre-printing portions of your labels, as it can save a great deal of time and money in the long term. However, if your business is in the pharmaceutical or food and beverage industries, you will also need to include some custom information on each label. Fortunately, you can design your labels to have both pre-printed and custom elements on them.

Why you should blend pre-printed and custom components

Incorporating pre-printed labels will save your company time, as you will not need to print an entire label every time a new product comes down the assembly line. It will also save money because you can order a single roll of labels that you can use for many different products. This ensures you retain consistent branding across product lines, making it easy to organize products, as well.

It’s important to note that you’ll probably need to have specific elements on each label. These might include nutritional facts, expiration dates, and product information. Many food and pharmaceutical products must have specific information related to ingredients or health warnings unique to the product on the label. Maintaining open space on each pre-printed label enables you to customize each label, adding color and other design elements to the pre-printed space.

This is just one of many choices you will need to make when it comes to barcode and label design. Proper labeling is crucial for both compliance with state and federal regulations and establishing your company’s brand and products in the marketplace. Selecting the right material, sizing the label and ensuring readability are all important, as well. None of that is possible if you don’t have the best label printer for the job.

Finding the right barcode solution

Regardless of your company’s barcode printing needs, you are likely to find a solution with GoDEX. The international company offers direct thermal and thermal transfer barcode printers, including mobile, desktop, and industrial options. These printers work well for a variety of applications—especially the elevated demands of pharmaceutical and food and beverage businesses.